TERMIUM Plus®

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APPROPRIATION PUBLICITAIRE [1 record]

Record 1 2018-12-11

English

Subject field(s)
  • Financial and Budgetary Management
  • Advertising
DEF

The portion of a total marketing budget that is allocated for advertising over a specific time period.

French

Domaine(s)
  • Gestion budgétaire et financière
  • Publicité
DEF

Partie du total commercialisant le budget qui est alloué à la publicité sur une période spécifique.

Spanish

Save record 1

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