TERMIUM Plus^®

Record 1,  Textual support,  English

Record number: 1, Textual support number: 1 OBS

This half-hour film takes a critical look at the North American toy industry, focusing primarily on war games aimed at young boys and sexist dolls and games aimed at young girls. Toy designers and manufacturers describe their philosophies and their products, while [salespeople] at toy trade shows demonstrate the marketing campaigns used in this billion-dollar industry. A discussion starter for parents and educators, Toying with Their Future urges viewers to take a closer look at the toys we buy our children.  1, record 1, English, - Toying%20with%20Their%20Future

Record 1,  Textual support,  French

Record number: 1, Textual support number: 1 OBS

Ce film jette un regard critique sur l'industrie du jouet, en s'attardant principalement sur les aspects militaires ou sexistes qu'offrent plusieurs jeux. Il interroge les fabricants sur leurs motivations et nous présente des exemples de mises en marché intensives menées, tambour battant, auprès des garçons et des filles. Un ex-soldat du Vietnam dit pourquoi les jeux guerriers devraient être bannis.  1, record 1, French, - L%27Avenir%20en%20jeux

Record 1,  Textual support,  Spanish