TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

CONCEPTEUR PRESENTOIRS [1 record]

Record 1 2017-11-03

English

Subject field(s)
  • Occupation Names (General)
  • Merchandising Techniques
  • The Product (Marketing)
CONT

... display designers usually focus on designing displays, stands and panels which are used at exhibitions, conferences and other events. They also produce point-of-sale displays ...

French

Domaine(s)
  • Désignations des emplois (Généralités)
  • Techniques marchandes
  • Produit (Commercialisation)
CONT

Mission de l'étalagiste? Valoriser visuellement les produits en rayons, têtes de gondole, vitrines des petits commerces et grandes surfaces ou stands des foires et expositions. Objectif : attirer l'attention des passants et les inciter à l'achat, donc augmenter le chiffre d'affaires de l'enseigne.

Spanish

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