TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

TEST EVALUATION [2 records]

Record 1 1995-11-15

English

Subject field(s)
  • Advertising Techniques

French

Domaine(s)
  • Techniques publicitaires
DEF

Procédure destinée à déterminer les réactions d'une clientèle visée face à un message ou à une série de messages publicitaires.

Spanish

Save record 1

Record 2 1986-01-22

English

Subject field(s)
  • Examinations and Competitions (Education)

French

Domaine(s)
  • Docimologie

Spanish

Save record 2

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