TERMIUM Plus®
From: Translation Bureau
On social media
Consult the Government of Canada’s terminology data bank.
MERCATIQUE RESEAUX SOCIAUX [1 record]
Record 1 - internal organization data 2019-07-12
Record 1, English
Record 1, Subject field(s)
- Advertising Techniques
- Collaborative and Social Communications
- Internet and Telematics
Record 1, Main entry term, English
- social media marketing
1, record 1, English, social%20media%20marketing
correct
Record 1, Abbreviations, English
- SMM 2, record 1, English, SMM
correct
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
Social media marketing (SMM) is a form of Internet marketing that utilizes social networking websites as a marketing tool. The goal of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach. 2, record 1, English, - social%20media%20marketing
Record 1, French
Record 1, Domaine(s)
- Techniques publicitaires
- Communications collaboratives et sociales
- Internet et télématique
Record 1, Main entry term, French
- marketing par médias sociaux
1, record 1, French, marketing%20par%20m%C3%A9dias%20sociaux
correct, masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- markéting par médias sociaux 2, record 1, French, mark%C3%A9ting%20par%20m%C3%A9dias%20sociaux
correct, masculine noun
- mercatique par réseaux sociaux 3, record 1, French, mercatique%20par%20r%C3%A9seaux%20sociaux
correct, feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Technique mercatique qui vise des groupes de consommateurs rassemblés dans des réseaux sociaux, en se fondant notamment sur l'action d'animateurs de communauté. 3, record 1, French, - marketing%20par%20m%C3%A9dias%20sociaux
Record number: 1, Textual support number: 1 OBS
mercatique par réseaux sociaux : terme publié au Journal officiel de la République française le 28 juillet 2015. 4, record 1, French, - marketing%20par%20m%C3%A9dias%20sociaux
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Técnicas publicitarias
- Comunicaciones colaborativas y sociales
- Internet y telemática
Record 1, Main entry term, Spanish
- mercadotecnia en los medios sociales
1, record 1, Spanish, mercadotecnia%20en%20los%20medios%20sociales
correct, feminine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
- marketing en los medios sociales 2, record 1, Spanish, marketing%20en%20los%20medios%20sociales
correct, masculine noun
Record 1, Textual support, Spanish
Copyright notice for the TERMIUM Plus® data bank
© Public Services and Procurement Canada, 2026
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau
Features
GCtranslate (available on the Government of Canada network only)
Use this artificial intelligence prototype to translate Government of Canada content up to and including Protected B. Available to employees of selected departments and agencies only.
Writing tools
The Language Portal’s writing tools have a new look! Easy to consult, they give you access to a wealth of information that will help you write better in English and French.
Glossaries and vocabularies
Access Translation Bureau glossaries and vocabularies.
- Date Modified:


