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MESSAGE TEST [3 records]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2010-04-21

English

Subject field(s)
  • Advertising Agencies and Services
  • Motivation and Advertising Psychology
  • Marketing Research
DEF

Verifying whether an advertisement or a commercial has had the intended effect on consumers. May be done before (pre-test) or after (post-test) the start of the campaign.

OBS

for "copy test" : a test of the effectiveness of an advertisement with purchasers, consumers, or an audience obtained for the test.

French

Domaine(s)
  • Agences et services de publicité
  • Motivation et psychologie de la publicité
  • Étude du marché
DEF

Technique d'investigation destinée à s'assurer de la compréhension, de la valeur d'attention et de mémorisation, de la crédibilité et de l'intérêt d'un message publicitaire, le plus souvent avant le lancement d'une campagne.

OBS

On retrouve dans plusieurs ouvrages généraux et de publicité, les termes anglais «copy testing» et «copy test».

Spanish

Save record 1

Record 2 2003-05-01

English

Subject field(s)
  • Computer Programs and Programming
  • Testing and Debugging
DEF

In the network control program, a message entered from a station or console requesting that a specified online terminal test be performed on that station or console or on another station or console.

French

Domaine(s)
  • Programmes et programmation (Informatique)
  • Test et débogage

Spanish

Campo(s) temático(s)
  • Programas y programación (Informática)
  • Prueba y depuración
DEF

En el programa de control de la red, es un mensaje emitido desde una estación o consola, solicitando que se ejecute la comprobación de ejecución especificada, ya sea en el terminal en línea en esa estación o consola o en otra estación o consola.

Save record 2

Record 3 2001-04-19

English

Subject field(s)
  • Internet and Telematics
DEF

Fictitious message posted by a newbie in order to learn how to use Usenet.

French

Domaine(s)
  • Internet et télématique
DEF

Message «bidon» posté par un nouvel utilisateur dans le but de se familiariser avec le réseau Usenet.

OBS

Beaucoup de nouveaux utilisateurs veulent essayer de poster un message (message test) pour voir comment les News fonctionnent. Cette volonté de tester est légitime mais ne doit pas être faite vers des groupes normaux.

Spanish

Save record 3

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