TERMIUM Plus®

From: Translation Bureau

On social media

Consult the Government of Canada’s terminology data bank.

METHODE CIBLAGE [1 record]

Record 1 2025-10-15

English

Subject field(s)
  • Advertising Techniques
  • Internet and Telematics
CONT

In the context of targeted digital advertising, targeting methods are specific techniques which determine how ads are shown to users based on factors such as their individual attributes, preferences, and behaviors.

French

Domaine(s)
  • Techniques publicitaires
  • Internet et télématique
CONT

Les méthodes de ciblage permettent de présenter à l'utilisateur des publicités pertinentes en ligne et hors ligne.

Spanish

Save record 1

Copyright notice for the TERMIUM Plus® data bank

© Public Services and Procurement Canada, 2026
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

Features

GCtranslate (available on the Government of Canada network only)

Use this artificial intelligence prototype to translate Government of Canada content up to and including Protected B. Available to employees of selected departments and agencies only.

Writing tools

The Language Portal’s writing tools have a new look! Easy to consult, they give you access to a wealth of information that will help you write better in English and French.

Glossaries and vocabularies

Access Translation Bureau glossaries and vocabularies.

Date Modified: