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MIX PRODUITS [1 record]

Record 1 2010-03-02

English

Subject field(s)
  • The Product (Marketing)
  • Foreign Trade
  • Domestic Trade
DEF

[The] range of products made by manufacturer or stocked by retailer.

French

Domaine(s)
  • Produit (Commercialisation)
  • Commerce extérieur
  • Commerce intérieur
DEF

Ensemble des divers produits ou services offerts par une entreprise.

OBS

Sous l'influence de l'anglais, on emploie fréquemment l'expression «mix produits» ou «mix de produits» en ce sens en français.

Spanish

Campo(s) temático(s)
  • Producto (Comercialización)
  • Comercio exterior
  • Comercio interno
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