TERMIUM Plus®
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PRE-POSITIONNEMENT [2 records]
Record 1 - internal organization data 2025-09-22
Record 1, English
Record 1, Subject field(s)
- Pharmacy
- Veterinary Drugs
Record 1, Main entry term, English
- pre-positioning
1, record 1, English, pre%2Dpositioning
correct, noun
Record 1, Abbreviations, English
Record 1, Synonyms, English
- prepositioning 2, record 1, English, prepositioning
correct, noun
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
Certain drugs are frequently requested through the SAP [Special Access Program] and the EDR [Emergency Drug Release] program. Manufacturers are aware that certain drugs they produce are frequently requested and used in the Canadian health care system. To account for this, and to reduce the length of time it takes to get a drug from a manufacturer to a practitioner for patient use, foreign manufacturers currently export an unauthorized drug into Canada to be placed in a Canadian affiliate's facility in anticipation of a request for it by a practitioner and the authorization by the SAP or the EDR program (referred to as "pre-positioning"). 3, record 1, English, - pre%2Dpositioning
Record number: 1, Textual support number: 1 PHR
drug pre-positioning 4, record 1, English, - pre%2Dpositioning
Record 1, French
Record 1, Domaine(s)
- Pharmacie
- Médicaments vétérinaires
Record 1, Main entry term, French
- prépositionnement
1, record 1, French, pr%C3%A9positionnement
correct, masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- pré-positionnement 2, record 1, French, pr%C3%A9%2Dpositionnement
correct, masculine noun
- mise en place préalable 2, record 1, French, mise%20en%20place%20pr%C3%A9alable
correct, feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 CONT
Certains médicaments sont fréquemment demandés dans le cadre du PAS [Programme d'accès spécial] et du programme [...] DMU [Distribution de médicaments d'urgence]. Les fabricants savent que certains médicaments qu'ils produisent sont fréquemment demandés et utilisés dans le système de santé canadien. Ainsi, afin de réduire le délai nécessaire pour obtenir un médicament auprès d'un fabricant pour qu'un praticien puisse traiter un patient, les fabricants étrangers exportent des médicaments non autorisés au Canada pour les placer dans l'établissement d'une société affiliée canadienne en prévision d'une demande par le praticien et de l'autorisation délivrée en vertu du PAS ou du programme [...] DMU (c'est ce qu'on appelle la «mise en place préalable» ou le «pré-positionnement»). 2, record 1, French, - pr%C3%A9positionnement
Record number: 1, Textual support number: 1 PHR
prépositionnement d'un médicament 3, record 1, French, - pr%C3%A9positionnement
Record 1, Spanish
Record 1, Textual support, Spanish
Record 2 - internal organization data 2008-07-14
Record 2, English
Record 2, Subject field(s)
- The Product (Marketing)
- Marketing Research
Record 2, Main entry term, English
- pre-positioning
1, record 2, English, pre%2Dpositioning
correct
Record 2, Abbreviations, English
Record 2, Synonyms, English
- product pre-positioning 2, record 2, English, product%20pre%2Dpositioning
Record 2, Textual support, English
Record number: 2, Textual support number: 1 OBS
[Positioning is] a marketing strategy which takes into consideration how consumers perceive a product relative to competitive offerings. 3, record 2, English, - pre%2Dpositioning
Record 2, Key term(s)
- prepositioning
- product prepositioning
Record 2, French
Record 2, Domaine(s)
- Produit (Commercialisation)
- Étude du marché
Record 2, Main entry term, French
- pré-positionnement
1, record 2, French, pr%C3%A9%2Dpositionnement
masculine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
- pré-positionnement d’un produit 1, record 2, French, pr%C3%A9%2Dpositionnement%20%20d%26rsquo%3Bun%20produit
masculine noun
Record 2, Textual support, French
Record number: 2, Textual support number: 1 OBS
[Le positionnement est la] détermination de la position occupée par un produit sur le marché, compte tenu de ses qualités propres, des attentes de la clientèle, des images de la concurrence perçues par la clientèle et des positions déjà tenues par la concurrence. 2, record 2, French, - pr%C3%A9%2Dpositionnement
Record 2, Key term(s)
- prépositionnement
- prépositionnement d’un produit
Record 2, Spanish
Record 2, Textual support, Spanish
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© Public Services and Procurement Canada, 2026
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
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