TERMIUM Plus®

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PERIODO PUBLICIDADE [1 record]

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Alphabetical list of terms

Record 1 2018-12-10

English

Subject field(s)
  • Advertising Media
  • Advertising Techniques
CONT

One of the primary benefits of transit advertising is that you get complete market coverage even with a single exterior bus advertisement. ... over the course of a 4-week advertising period, your ad will likely be seen across every corner of a transit system's footprint.

French

Domaine(s)
  • Supports publicitaires
  • Techniques publicitaires
CONT

La période publicitaire : la planification de celle-ci consiste, d'une part, à fixer la durée de la campagne de publicité et, de l'autre, [à fixer] l'étalement de celle-ci sur une période donnée.

Spanish

Campo(s) temático(s)
  • Medios de publicidad
  • Técnicas publicitarias
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