TERMIUM Plus®
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PUBLICIDADE VIRAL [1 record]
Record 1 - internal organization data 2025-10-06
Record 1, English
Record 1, Subject field(s)
- Marketing
- Internet and Telematics
- Collaborative and Social Communications
Record 1, Main entry term, English
- viral marketing
1, record 1, English, viral%20marketing
correct, noun
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 DEF
A phenomenon that facilitates and encourages people to pass along an advertising message. 2, record 1, English, - viral%20marketing
Record number: 1, Textual support number: 1 CONT
Viral marketing has gained tremendous popularity with the introduction of electronic media, as these outlets dramatically facilitate interconnections between companies and potential buyers. 3, record 1, English, - viral%20marketing
Record 1, French
Record 1, Domaine(s)
- Commercialisation
- Internet et télématique
- Communications collaboratives et sociales
Record 1, Main entry term, French
- marketing viral
1, record 1, French, marketing%20viral
correct, masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- mercatique virale 2, record 1, French, mercatique%20virale
correct, feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
[...] mode de promotion par lequel le destinataire [d'un] produit ou [d'un] service assure la circulation [d'un] message par une forme de bouche à oreille sur le Web. 3, record 1, French, - marketing%20viral
Record number: 1, Textual support number: 1 CONT
Le marketing viral a obtenu une popularité immense avec l'introduction des médias numériques [qui] facilitent radicalement les interconnexions entre les entreprises et les acheteurs potentiels. 4, record 1, French, - marketing%20viral
Record number: 1, Textual support number: 1 OBS
marketing viral : L'emploi du terme «marketing», parfois critiqué, est passé dans l'usage standard. 5, record 1, French, - marketing%20viral
Record number: 1, Textual support number: 2 OBS
mercatique virale : L'emploi du terme «mercatique» est peu attesté dans l'usage. 5, record 1, French, - marketing%20viral
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Comercialización
- Internet y telemática
- Comunicaciones colaborativas y sociales
Record 1, Main entry term, Spanish
- marketing viral
1, record 1, Spanish, marketing%20viral
correct, masculine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 DEF
Estrategia de marketing en Internet que induce a los usuarios a pasar un mensaje comercial de unos a otros de manera exponencial. 1, record 1, Spanish, - marketing%20viral
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