TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

RELATIONSHIP BANKING [1 record]

Record 1 2001-08-24

English

Subject field(s)
  • Banking
DEF

A bank services marketing concept directed at providing the customer with all banking service needs as mutually determined.

French

Domaine(s)
  • Banque

Spanish

Campo(s) temático(s)
  • Operaciones bancarias
DEF

Tendencia de hacerse cargo de los servicios financieros de los clientes de forma personalizada a cambio de una tasa o comisión global, en vez de por cada uno de los servicios prestados.

Key term(s)
  • banco personalizado
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