TERMIUM Plus®

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VIRALITE [1 record]

Filter results by subject field Alphabetical list of terms

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Alphabetical list of terms

Record 1 2022-10-28

English

Subject field(s)
  • Collaborative and Social Communications
DEF

The tendency of an image, video, or piece of information to be circulated rapidly and widely from one Internet user to another.

French

Domaine(s)
  • Communications collaboratives et sociales

Spanish

Campo(s) temático(s)
  • Comunicaciones colaborativas y sociales
DEF

La viralidad es la capacidad que tiene algo para reproducirse, multiplicarse y expandirse como un virus.

OBS

Aplicando este concepto a la comunicación, podemos encontrarnos con vídeos virales, con campañas de marketing viral o acciones concretas virales.

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