TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
MATERIEL PUBLICITAIRE [2 records]
Record 1 - internal organization data 2018-12-10
Record 1, English
Record 1, Subject field(s)
- Advertising Media
- Advertising Techniques
Record 1, Main entry term, English
- advertising material
1, record 1, English, advertising%20material
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 DEF
[Material, such as] booklets, brochures, catalogs, audio tapes, video tapes, CDs, ... designed to provide information [about], and stimulate interest [in], ... a product or business. 2, record 1, English, - advertising%20material
Record 1, French
Record 1, Domaine(s)
- Supports publicitaires
- Techniques publicitaires
Record 1, Main entry term, French
- matériel publicitaire
1, record 1, French, mat%C3%A9riel%20publicitaire
correct, masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
Record 1, Textual support, French
Record number: 1, Textual support number: 1 CONT
[...] les infopublicités et les autres types de matériel publicitaire sont exclus de la certification d'émissions canadiennes [...] 2, record 1, French, - mat%C3%A9riel%20publicitaire
Record number: 1, Textual support number: 2 CONT
Le matériel publicitaire, qui peut être intégré dans une émission, se distingue des messages publicitaires, qui sont diffusés [...] 2, record 1, French, - mat%C3%A9riel%20publicitaire
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Medios de publicidad
- Técnicas publicitarias
Record 1, Main entry term, Spanish
- material publicitario
1, record 1, Spanish, material%20publicitario
masculine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
Record 1, Textual support, Spanish
Record 2 - internal organization data 2012-12-05
Record 2, English
Record 2, Subject field(s)
- Sales (Marketing)
- Merchandising Techniques
- Advertising Agencies and Services
- Electoral Systems and Political Parties
Record 2, Main entry term, English
- promotional material
1, record 2, English, promotional%20material
correct
Record 2, Abbreviations, English
Record 2, Synonyms, English
- material of a promotional nature 2, record 2, English, material%20of%20a%20promotional%20nature
correct
- advertisement material 3, record 2, English, advertisement%20material
correct
Record 2, Textual support, English
Record number: 2, Textual support number: 1 CONT
Diamond Jubilee promotional material is available in limited quantities to organizations that will be celebrating the Diamond Jubilee. 4, record 2, English, - promotional%20material
Record 2, French
Record 2, Domaine(s)
- Vente
- Techniques marchandes
- Agences et services de publicité
- Systèmes électoraux et partis politiques
Record 2, Main entry term, French
- matériel publicitaire
1, record 2, French, mat%C3%A9riel%20publicitaire
correct, masculine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
- matériel promotionnel 2, record 2, French, mat%C3%A9riel%20promotionnel
correct, masculine noun
- matériel d'aide à la vente 3, record 2, French, mat%C3%A9riel%20d%27aide%20%C3%A0%20la%20vente
masculine noun
Record 2, Textual support, French
Record number: 2, Textual support number: 1 CONT
Matériel publicitaire des projets et campagnes de sensibilisation du Bureau mis à la disposition des partenaires, intervenants, consommateurs et entreprises. 4, record 2, French, - mat%C3%A9riel%20publicitaire
Record 2, Spanish
Record 2, Textual support, Spanish
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