TERMIUM Plus®

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PERTINENCE PERSONNE VISEE [1 record]

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Record 1 1994-07-25

English

Subject field(s)
  • Social Psychology
  • Sociology of Human Relations
  • Group Dynamics
CONT

... the message has to emphasize personal relevance, i.e., provide motivation for personal involvement ....

French

Domaine(s)
  • Psychologie sociale
  • Sociologie des relations humaines
  • Dynamique des groupes
CONT

[...] le message doit mettre l'accent sur la pertinence pour la personne visée, c'est-à-dire fournir à la personne la motivation requise en vue d'obtenir sa participation [...]

CONT

[...] miser sur la pertinence au niveau individuel de la question pour chaque membre du segment de l'auditoire en «personnalisant la question» [...] et en reliant la question à la situation personnelle de chacune des personnes visées, à leur santé, à leur comportement et au bien-être futur de leur famille.

Spanish

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